Here’s the Truth About Why People Buy Beats by Dre
Beats by Dre is one of the most popular premium headphone ranges on the market, but the actually audio quality is pretty shoddy. So why do people buy them?
Marques Brownlee delves into why people spend hundreds of dollars on them—and it turns out that people by Beats by Dre not for the audio product but for the image that surrounds the brand.
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